---
title: May 3, 2021
description: This weekly newsletter delivers information about our crops, the weather, consumer promotions & current news about California Giant Berry Farms.
image: https://trade.calgiant.com/hubfs/stems-1.jpeg
---

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- [Crop Updates](https://trade.calgiant.com/newsletters/may-3-2021#crop-updates)
- [Weather Conditions](https://trade.calgiant.com/newsletters/may-3-2021#weather-conditions)
- [Reaching Consumers](https://trade.calgiant.com/newsletters/may-3-2021#foodservice)

# May 3, 2021

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Crop Updates

### **Strawberries**

**Oxnard: **

**Quality:** Fruit quality is good with a nice sheen, taste, and color.

**Volume:** Ranches are amid their peak season with production looking to start decreasing in the next two weeks. 

**Pack Counts:** Conventional: 18-20 ct. 

![Unknown-1-Apr-30-2021-05-48-46-37-PM-1](https://trade.calgiant.com/hs-fs/hubfs/Unknown-1-Apr-30-2021-05-48-46-37-PM-1.jpeg?width=400&name=Unknown-1-Apr-30-2021-05-48-46-37-PM-1.jpeg)

**Santa Maria:**

**Quality:** Conventional fruit has great size, shape, and firmness with minor uneven ripening and deformed tips. Incoming warm weather should help even out ripening. Organic fruit looks very good. 

**Volume**: Yields are starting to trend upwards with peak season likely starting the second week in May and continuing through to June. 

**Pack Counts:** Conventional:  12-14, 16-20 ct. Depending on variety / Organic: 14-16-18 ct. Depending on variety

![Con Straw-1](https://trade.calgiant.com/hs-fs/hubfs/Con%20Straw-1.jpeg?width=400&name=Con%20Straw-1.jpeg)

![OG Straw-1](https://trade.calgiant.com/hs-fs/hubfs/OG%20Straw-1.jpg?width=400&name=OG%20Straw-1.jpg)

**Watsonville/Salinas:**

**Quality:** Quality is great with the only minor defects being burnt calyxes and windburn.

**Volume:** Production is slowly increasing each week as the season starts later than usual. Strong flower loads on the plants will bring bigger increases to harvest volume soon. 

**Pack Counts:** Conventional: 9-12 ct. / Organic: 12-15 ct.

![1-May-03-2021-03-20-47-78-PM](https://trade.calgiant.com/hs-fs/hubfs/1-May-03-2021-03-20-47-78-PM.jpg?width=480&name=1-May-03-2021-03-20-47-78-PM.jpg)

### **Blueberries**

**Mexico**

**Quality**: Fruit quality is good with some small, shriveled berries due to ongoing heat. The average berry size is 10-12 mm. 

**Volume:** Production was above the estimates for this week and last, but will continue to decrease over the next few weeks.

![Blues-3-1](https://trade.calgiant.com/hs-fs/hubfs/Blues-3-1.jpg?width=400&name=Blues-3-1.jpg)

**Oxnard**

**Quality**: Overall quality of these organic blueberries is good with an occasional smaller berry. 

**Volume**: Still moving downward for the season. 

![thumbnail_IMG_4867](https://trade.calgiant.com/hs-fs/hubfs/thumbnail_IMG_4867.jpg?width=480&name=thumbnail_IMG_4867.jpg)

**Central Valley, CA**

**Quality**: Quality is looking very good. 

**Volume**: Packing will begin in the next few weeks for many growers with peak production forecasted for the weeks of May 10 – June 7 on both organic and conventional fruit. 

![Unknown-1-May-03-2021-03-16-00-13-PM](https://trade.calgiant.com/hs-fs/hubfs/Unknown-1-May-03-2021-03-16-00-13-PM.jpeg?width=1512&name=Unknown-1-May-03-2021-03-16-00-13-PM.jpeg)

**Florida:**

**Quality**: Quality of the blueberries is very good with good size, firmness, flavor, and bloom. 

**Volume**: Peak week production is slowing down with the season wrapping up around mid-May.

 

**Georgia:**

**Quality**: Quality is excellent with good size, bloom, and flavor. 

**Volume**: Ranches are entering full peak towards the end of next week and expect large increases in production numbers leading up to it. 

![Unknown-3-May-03-2021-03-17-06-21-PM](https://trade.calgiant.com/hs-fs/hubfs/Unknown-3-May-03-2021-03-17-06-21-PM.jpeg?width=1512&name=Unknown-3-May-03-2021-03-17-06-21-PM.jpeg)

### **Raspberries**

**Mexico:**

**Quality:** Pack quality is good and clean despite extremely high temperatures.  

**Volume:** Production will decrease through the month of May and pick back up at the beginning of June.

![Rasps-1](https://trade.calgiant.com/hs-fs/hubfs/Rasps-1.jpg?width=400&name=Rasps-1.jpg)

**Watsonville/Salinas:**

**Harvest Update:** Ranches are expecting to start light harvests during the end of May and first week of June with production picking up throughout June.

### **Blackberries** 

**Mexico:**

**Quality: **Some broken and red cells due to weather. 

**Volume: **Harvesting will continue for the next 3 weeks as volumes decrease. Severe heat is causing an earlier finish than previous seasons. 

![Blacks-1](https://trade.calgiant.com/hs-fs/hubfs/Blacks-1.jpeg?width=400&name=Blacks-1.jpeg)

**Watsonville/Salinas:**

**Harvest Update:** Ranches are expecting to start light harvests during the end of May and first week of June with production picking up throughout June. 

Weather Conditions

For up-to-date weather conditions in all of our growing regions, click on the region below. [Wunderground.com](http://www.wunderground.com/) is our go-to weather resource for fast and reliable weather updates. 

[Watsonville](http://www.wunderground.com/q/zmw:95076.1.99999)

[Salinas](http://www.wunderground.com/q/zmw:93901.1.99999)

[Santa Maria](http://www.wunderground.com/q/zmw:93454.1.99999)

[Oxnard](https://www.wunderground.com/weather/us/ca/oxnard/93030)

[Mexico](https://www.wunderground.com/weather/mx/zamora)

[Georgia](https://www.wunderground.com/weather/us/ga/homerville/31634)

[Florida](https://www.wunderground.com/weather/us/fl/plant-city)

[South America](https://www.wunderground.com/weather/ar/metan)

 

Reaching Consumers

![logo-31-reasons-1-1](https://trade.calgiant.com/hs-fs/hubfs/21_31-Reasons-to-Smile/logo-31-reasons-1-1.png?width=400&name=logo-31-reasons-1-1.png)

The month of May is all about sustainably-grown strawberries and smiles. For 31 days, we're giving people a reason to smile from ear to ear with fun factoids, recipes, and more! Keep up with the fun our consumers are diving into by following along on [Instagram](https://www.instagram.com/calgiantberries/), [Facebook](https://www.facebook.com/calgiantberries/), and [Twitter](https://twitter.com/calgiantberries) as well as the [31 Reasons to Smile](https://promos.calgiant.com/31-reasons-to-smile) landing page!

 

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