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With the Fourth of July right around the corner, your shoppers are gearing up to buy all of our berries for their parties and barbeques. From desserts to cocktails, we’ve been promoting our berry recipes on all of our social media platforms for your shoppers to try. Make sure to get your holiday orders in now so you are well stocked for the biggest holiday of the summer.
Starting on July 1st, we will be exclusively using Locus Traxx recorders on all of our berry shipments. Please scroll down to read more on our new temp recorder policy.
For more information, including crop and weather reports, please scroll below.
Pictured above: strawberry field sunset in Watsonville, California
Santa Maria - Temps will be in the high 80’s at the beginning of the week, but should cool down to the low 80’s by the end of the week. The heat could affect the quality of our berries, please email me for more up-to-date information. Counts are around 18-22. Our blackberry volume in Santa Maria is slowly increasing.
Watsonville/Salinas - Temps are similar to those in Santa Maria; it will be hot in the beginning of the week, then it should cool down to the 70’s by the end of the week. Quality is good, with occasional green tips and some overripe fruit. Counts range from 18-20 and 20-24. Labor is OK, but we are finishing our harvests. Blackberry volume is continuing to increase. However, our raspberry volume will start to decrease.
Blueberries - Our Georgia and California blueberry programs will end their harvests this week. With that, we have officially started our Northwest blueberry season. Our fields in Oregon and British Columbia started picking this week, and we will have an abundance of blues through August. We have added Michigan blueberries to our program for 2016. These berries will harvest mid-July through late September.
Pictured below: raspberries in Watsonville, California
For up-to-date weather conditions in all of our growing regions, click on the region below. Wunderground.com is our go-to weather resource for fast and reliable weather updates.
Since cold chain management is of utmost importance in delivering the highest quality products to you all year long, we have made a commitment to ensuring we use the best systems possible for our berries.
To that end, we are exclusively using the Locus Traxx technology temperature recorders on berry shipments leaving our cooling facilities effective on July 1st, 2016. Specifically, the SmartTraxx™ GO shipment monitoring system from Locus Traxx provides us and you the ability to continuously monitor any shipment at any time. These recorders cost $35 per unit.
The SmartTraxx™ GO system is disposable and as soon as the tab is pulled from each unit, temperature and location data are sent in real-time to the cloud.
We know you want the best system available to ensure temperature is monitored continuously and that information is available when needed the most. If you need more information on Locus Traxx, please visit their site www.locustraxx.com or contact Juliette Giles (561) 935-9653
If you have additional questions about this company policy, please contact me at (831) 728-1773.
We are only four weeks into our summertime sweepstakes and already over 80,000 of your shoppers have entered! Your shoppers are signing up for this sweepstakes to be entered for a chance to win a $5,000 build-your-own dream vacation.
Keep your front displays stocked with all of our berries, as we keep your shoppers coming back for more at your store, as they try each of the recipes during the six week campaign. To enter, click here!
