February 26, 2019

Happy Tuesday,

We're heading straight for March and taking the winter showers with us - with more rain on the way this week in both our California and Florida growing regions. We are diligently cleaning fields and assessing rain damage and only packing the best quality fruit in the meantime. Spring is only a few weeks away and we're hopeful for crisp, clear skies and sunnier days ahead with more volume to come from our local Watsonville-Salinas regions very soon.

For more information, including crop and weather reports, please scroll below.

Crop Updates

Santa Maria

We have some green fruit here and there in the fields due to the recent cool temperatures causing the berries to not ripen as quickly. Damage from the recent rain and hail varies from ranch to ranch, with some growers harvesting through minimal damage, and others focusing on clean up in the meantime. There is rain on the forecast this week with .5-1 inch on the horizon for the next 10 days - the storms look to be more prevalent in our Watsonville-Salinas regions, and not affecting our Southern California regions as much. Temperatures will range in the 60s, with nighttime lows in the high 40s-low 50s.
 
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Oxnard:

We are getting back on track with slightly warmer temperatures this week in the 50s-60s, with minimal rain on the forecast - nothing extreme at the moment. Fruit color is 85-90% due to the recent cold temperatures and size is 14-16 count. The organic crop looks very nice, good condition, 90-95 color and 14-16 count. There is very little if any residual of rain damaged fruit in the pack.

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Mexico:

Temperatures this week will range in the 70s-80s in our Central Mexico regions with nighttime lows in the high 40s - low 50s and no rain forecasted at the moment. As usual this time of year, we start to experience strong winds in the afternoon depending on the location. The intensity of the sun has caused minor defects such as overripe and green shoulder on some of our strawberries. That said, this week was our last week on Mexico strawberries for the season, and we are focusing now on bushberries. Raspberry quality is very good overall, with a lot of green fruit on the way and excellent quality to come. Organic numbers keep increasing, and we have more raspberry plants to be planted come May-June. Blueberries look good with very minimal issues or rejections at the cooler. Some growers are getting short on labor, but overall, concerns are minor. A few growers are pruning the raspberry plants to start back in August-September, and volume will remain steady and increasing. Warmer weather on the horizon will make the green fruit ripen faster and have smaller size - we will see smaller fruit come April - May. Blackberries have very minor defects from red cell due to the daytime heat, but nothing significant - overall, quality is good. 

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Blueberries:

Harvested volumes are decreasing in Chile, with Brigitta and Elliot as our main varieties. Brigitta is firm and Elliot shows great size and high bloom. Warm temperatures are forecasted this week in all regions with highs in the 90s. Our South zone experienced rain last week, which did interrupt harvest. Volumes here are decreasing as well, but fruit shows good appearance and firmness. Brigitta and Liberty are our main varieties here. 

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Florida:

Our California team visited our Florida operations last week and crop quality is looking good. There is still a lot of nice, big fruit in Florida and it has proven to be a successful season so far. Some decent rainfall is on the horizon between today and tomorrow, which could slow or halt production, so please be sure to communicate with our sales team for updates. Overall, quality looks good and we anticipate a strong finish to the season in the next 3-4 weeks as we transition to Salinas-Watsonville.

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Field Tours:

Our California-based team visited our operations in Florida last week with a handful of our Salinas growers to visit Harvest CROO and watch the strawberry harvest machine in action. We plan to bring a machine here in the fall to trial our growers ranches in Salinas. Once we have done this, we will harvest and continue the development in the spring and summer of 2020. Harvest CROO also plans to develop an office and a "home" for the machine, which should lead to commercialization in California and a limited number of machines in 2021. We look forward to continuing to work further with the Harvest CROO team and bring efficiency and innovation to the berry industry. 

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Weather Conditions

For up-to-date weather conditions in all of our growing regions, click on the region below. Wunderground.com is our go-to weather resource for fast and reliable weather updates. 

Watsonville

Salinas

Santa Maria

Oxnard

Mexico

Georgia

Florida

South America

 

News
Calling all industry friends! Have you signed up to sponsor this years 6th annual Tour de Fresh taking place October 12-16th? We still have sponsorship and rider spots left - so be sure to contact us if you'd like to participate in all the fun, while helping raise funds to bring Salad Bars to Schools!
 
Tour de Fresh
 
This year's ride route is going to be a beautiful one. The ride is starting in Carmel, California and will wind along the Central Coast to finish at the 2019 PMA Fresh Summit in Anaheim with all our favorite produce friends. 
 
Here's a look at our day-by-day ride route: 
 
Day 1: Carmel to Cambria
Day 2: Morro Rock to Solvang
Day 3: Carpentaria to Manhattan Beach
Day 4: Manhattan Beach to Anaheim
 
Want to sponsor or ride in the Tour de Fresh this October? Email tdf@calgiant.com for more information on existing sponsorships and how to get involved - we have amazing opportunities available for this year's Tour that you can review here. 
 
Consumer Spotlight
           It's always a good day when we receive customer feedback like this!   
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Pick of the Week
Spotted: Mighty organic California Giant blueberries at this Gilroy Costco.
 
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  Send us your own "pick of the week" and we will feature it here!
 

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