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Our Spring Smoothie Sweepstakes comes to a successful end this Friday, with over 75,000 of your shoppers entering, so far, to win our berries and a Blendtec blender.
There are also just a few days left to claim one of two 2016 Tour de Fresh Premier Sponsorships still available. For more information on the benefits of becoming a Premier Sponsor, click here!
Overall, the strawberry and blueberry market is tight this week, so please contact me for information regarding availability and loading locations.
For more information, including crop and weather reports, please scroll below.
Pictured above: blueberry fields in Georgia
Oxnard - The area had record temps last week – Sunday was 95 degrees, Monday was 90 degrees and Tuesday was in the high 80’s. This past weekend temps cooled down to the mid-70’s. The next ten days are forecasted to be dry.
Quality is gradually coming back after the last rains. Counts range from 18-24 depending on the variety.
Labor is tightening up and is moving north.
Santa Maria - Daytime temps will be in the low 70’s/high 60’s, with nighttime lows in the high 40’s through next Thursday. We received rain last Friday, and the winds are suppose to pick up this week.
Quality is improving. Harvests are still light but there is a lot of green fruit on the plants that’s about 2-3 weeks out.
Labor is OK in this area.
Watsonville - We received some rain on Friday. This week temps will be in the high 70’s, with another chance of rain on Wednesday.
Unfortunately this area is still battling decay and pin rot from the last rain. Counts are 12-14.
Labor is shockingly tight right now. They’re hoping it will improve after the first week of May.
Mexico - Mexico plans to continue harvesting blackberries through May, as long as the weather holds (no high temps). Volume will drop mid-May.
Blueberries - Our blueberry growing regions include California and Georgia. Quality has been excellent, thanks to the warm days and cool nights. We will have significant volume through mid-June stemming from these regions.
Pictured below: blackberries in Watsonville, California
For up-to-date weather conditions in all of our growing regions, click on the region below. Wunderground.com is our go-to weather resource for fast and reliable weather updates.
There are only two Tour de Fresh Premier Sponsorships still available! We'll be submitting the cycling jersey order this week, so this is your last chance to get your logo on these collector's items that will be worn by the 55 Tour de Fresh cyclist riding from Napa to Monterey July 26-28, before the the PMA Foodservice Conference in Monterey.
For more information on what the Premier Sponsorship includes, click here! Or simply reply to this email.
Over the past two years, through the Tour de Fresh, the California Giant Foundation has raised over $300,000, supplying over 100 schools with salad bars. Help us reach our goal of suppling another 100 schools with salad bars by becoming a Premier Sponsor today!
With five days left to enter, we have had over 75,000 entries into our Blended and Splendid Spring Smoothie Sweepstakes. And, of those 75,000 entries, 28,000 of your shoppers have downloaded our eBook loaded with smoothie recipes, and over 15,000 have opted in to our database to receive more information in the future. This is all good news as we continue to build on our database and intelligence about the California Giant shopper preferences.
Sweepstakes like the Blended and Splendid Spring Smoothie Sweepstakes, help to keep California Giant berries on your shopper’s minds and in their shopping carts.
Want to enter for your chance to win one of three Blendtec blenders and our fresh berries? Click on the picture below!
